"Write a word on the back of this business card," the magician Steve Cohen asked me. I chose a word, wrote it down and folded the business card twice. Next, Cohen asked me to open an imaginary dictionary and "read" to myself the "definition" of my word. And then he said, "The definition of your word is `a time by which all work must be completed,' so the word you chose is `Deadline.'" Oh, it's a trick, right? He must have seen me write "deadline" on the business card, right? Maybe, but how did he also know that the exact words "a time by which all work must be completed" had just gone through my head? Whoa. OK, here we go again, another newspaper story about another supposedly great magician. Hey, I hate reading them, too. As a reader, I'm always convinced that if I had been in the room, I would've figured out what the magician was doing. Well, this time I WAS the guy in the room. And this time, dear reader, you will have to accept the unacceptable: Steve Cohen does things that you simply can not believe. Knowing that most people think of magic as something for kids or, worse, something for street hustlers, Cohen show, "Chamber Magic," models itself on the close-up conjuring done by self-declared wizards in the salons of 19th-century Europe. "I'm not just selling the individual feats, but this entire tradition of going to a fashionable parlor to be entertained and amazed," said the 30-year-old Cohen, who will be performing next month at the Waldorf Towers (info at www.customagic.com). Unlike the hokey hacks with rainbow suspenders, the guys wearing capes and going "Mwah-aah-aah!" all the time or the big names like David Copperfield, when you watch Cohen, it's easy to lose yourself in the fantasy that you are watching a man with genuine occult powers, someone who can actually make cards dematerialize from a tabletop and rematerialize in a sealed envelope in his pocket. Rationally, of course, you know that if a man actually had such power, he would use it to transfer millions into his bank account or get elected king of the world, not simply to entertain swells in a well-appointed parlor. Yet the fantasy persists. One of my favorite bits is when Cohen distributes a dozen books -- everything from fiction to books on child development -- and asks audience members to pick random paragraphs. And then he goes around the room and recites each person's paragraph. As a skeptic, I just assumed that Cohen can simply memorize every page he sees. So when I encountered this quirky conjurer again, I brought along my own book (I'm re-reading "The Great Gatsby" -- I know, I know, but hey I didn't understand it in 10th grade). Cohen, undeterred by the previously unseen book, asked me to think of a page and then pick two numbers between 1 and 20 (I picked 8 and 15). "OK, I'll tell you the eighth word on the 15th line of the page you're thinking of," he said. "Page 89," I said. "Brewer," he said. We flipped to page 89. The eighth word on the 15th line was, indeed, brewer. Whoa. For his next trick, Cohen showed me a Xerox copy of his hand and then folded it up and put it in a wallet. Next, I picked a card out of a standard deck (the 10 of spades -- not that I let him know!) and re-shuffled the deck myself. "Most magicians like to control the deck," Cohen said. "But letting the volunteer shuffle it is a nice touch." Cohen then pulled out five cards (one of which was mine, of course) and told me to place all five on top of the wallet and push down with my finger. When I picked up the cards again, there were only four, so I opened the billfold and, sure enough, my card was inside, right on top of the folded up Xerox. Even for mere sleight of hand, that's pretty good. But like they say on the Ginsu commercials, wait, there's more. Next, Cohen unfolded the Xerox. And in the center -- where the hand on the copy paper had been empty minutes earlier -- the 10 of spades had somehow been Xeroxed onto the paper. Whoa. --30-- email: gershny@yahoo.com